The comfort, privacy, and personal connection of professional in-home support often contributes to a higher quality of life. However, navigating the complexities of government funding can be challening, which is why private home care is becoming an increasingly viable option

To gain a deeper understanding of the current landscape of the emerging trend of private home care, we spoke with Christian Kunc, Managing Director and Franchise Owner of Just Better Care Melbourne Bayside & South East Melbourne.

Christian offers some observations from his customer base and insights into the evolving needs of customers and how the recently launched Just Better Care Private, is addressing the ever-changing needs from customers and their families. 

Navigating the Home Care Landscape

Christian points out that the increasing complexity associated with government-funded home care services are driving many individuals to seek alternatives. “We’re seeing significant delays and administrative hurdles with government-funded care,” he explains. “Some people wait over a year for the support they need, and by the time they receive it, the care may not be at the level required. This has led many to look for private self-funded options that can offer more immediate and flexible solutions.”

The Shift Towards Private Care Solutions

One key development in the home care sector is the growing popularity of private care services, which offers a more streamlined and flexible approach. “Private care solutions often provide a more straightforward process,” Christian notes. “Clients can avoid the extensive paperwork and long wait times associated with government funding. Instead, they receive personalised care that can be arranged quickly and tailored to their specific needs.”

Christian highlights that services like Just Better Care Private, are designed to meet the needs of both aged care and disability support customers that desire more control and flexibility, including post-hospital support. “For clients who need around-the-clock support or have specific preferences, private care can offer significant advantages,” he says. “These services provide a higher level of consistency and control, allowing clients to select their care plan and scale the support provided as their condition evolves.”

A major benefit of private care is 

the focus on quality and flexibility. 

“Private care providers often have more control over the consistency of care,” Christian explains. “Clients benefit from a dedicated team of professionals who are fully vetted and trained, ensuring the highest standard of care. 

Additionally, private services offer the flexibility to adapt to changing needs, whether it’s adjusting the level of care or accommodating specific preferences.”

This flexibility extends to integrating private care with existing government support. “Many clients receiving government-funded care may still require additional support,” Christian notes. “Private care can complement these services, “topping up” their government funded supports and providing an enhanced level of care without disrupting the existing support framework.”

Looking to the Future

Christian believes that the demand for private home care solutions will continue to grow. 

As the population ages and government resources become more strained, we’re likely to see an increased shift towards private care options.

“The ability to provide high-quality, personalised care quickly and efficiently will become even more valuable.”

He envisions a future where private care solutions are increasingly integral to the home care landscape, offering a viable alternative to traditional models. “The key is to focus on reducing administrative burdens and delivering care that truly meets the needs of each individual,” Christian says. “By doing so, we can enhance the quality of life for those receiving care and ensure they can continue to thrive in their own homes.”

The home care industry is evolving to meet the diverse needs of today’s clients, with private care services offering a promising solution for those seeking personalised and flexible support. As the sector adapts to these changes, the focus remains on providing high-quality care that supports individuals in living comfortably and independently at home.

At the heart of  Just Better Care is to provide personalised support for all customers.

Just Better Care Private will only further empower our customers and their families to have more choice and control over their services and supports. 

Enquire with your local Just Better Care office about Just Better Care Private